Sunday, September 22, 2002

i am the donut king, i can do anything - william rosenberg, the founder of the dunkin' donuts chain and food franchising pioneer, has died at age 86. i love reading or hearing stories involving ordinary people who start their own businesses and end up succeeding big time. the actions of entrepreneurs like rosenberg stand in contrast to the turds that today run most of america's corporations. i've run across these risk-adverse, back-stabbing, money-grubbing weasels at salomon brothers, at&t and now wells fargo, and i can't take it any more.

here are william rosenberg's keys to success...
1. You seek out the best people.
2. You compensate them the best.
3. You share your profits and equity with them.
4. You treat them with respect.
5. You share your goals and strategies with them. Create a family atmosphere, a sense of belonging, and give recognition for accomplishments.
6. You make certain your credibility is unquestionable.
7. You set the highest possible standards.
8. You enthusiastically instill in them your passion to achieve excellence in all your combined endeavors.
9. You give the responsibility and authority to achieve.
10.You periodically check and follow through that your standards and philosophies are adhered to.

it sounds amazingly simple, doesn't it? well, my managers at wells fargo failed with numbers 4 through 10.


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